Double Creative
(Social · Campaign · Production) Kuala Lumpur, Malaysia

Double Creative builds the social presence and campaigns behind brands across Malaysia and the region — strategy, content, creators and full production, handled in-house.

Strategy that thinks. Creative that performs.

160+
Brands partneredBrands
380+
Projects deliveredProjects
600+
Stories createdStories
10M+
Total reachReach
(01) StudioWho we are

Attention is the hardest thing a brand can earn. We treat it that way.

  • 01Strategy firstEvery account starts with an audit and a point of view, not a calendar.
  • 02Production in-housePhotography, film and post are shot by our own team — no hand-offs, no delays.
  • 03Measured monthlyWe keep what performs, cut what doesn't, and feed it into the next cycle.

Most brands don't have a content problem — they have a clarity problem. Posting more rarely fixes it. Knowing exactly what you stand for, who you're speaking to and what a scroll should feel like usually does.

Double Creative is a full-service social media and campaign agency based in Kuala Lumpur. We work across strategy, content, creator partnerships and production — the whole arc from a first idea to a finished asset — so nothing gets lost between the plan and the post.

Production is handled entirely in-house: photography, film and post under one roof.

View the work

(02) ServicesFour ways we work

The foundation everything else runs on. We define how a brand looks, sounds and behaves, then build the campaign concepts, key visuals and assets that carry it into market.

PositioningBrand identityArt directionCampaign conceptsKey visualsPR & seeding kits

End-to-end ownership of your channels — strategy, monthly calendar, design, copywriting and publishing, with paid amplification behind the posts that earn it. The account compounds instead of restarting every month.

Content strategyMonthly calendarFeed & story designCopywritingPublishingPaid amplification

Concept to final cut, handled entirely in-house. Studio and on-location shoots planned so a single production day feeds months of content across every format you need.

Creative directionStudio & locationShort-form & reelsProduct & lifestyle filmEditingColour & retouch

Creator partnerships matched to your category, not to a follower count. We handle sourcing, casting, negotiation, briefing and delivery — locally and across the region — then measure each one on what it actually returned.

Creator sourcingTalent castingNegotiationBriefingCampaign managementPerformance review
(03) Selected workSelected projects, in-house from concept to post
FCS street campaign, Jalan Hang Lekir FCS escalator back print FCS leather jacket portrait FCS white tee graphic FCS crosswalk shot FCS duo at the kedai runcit FCS street polaroid collage
FCSFashion Campaign
Dua Bearberry Whitening Mask texture Dua Arginine and Willow Bark studio shot Dua Centella Soothing Lotion Dua Bearberry Whitening Lotion studio shot Dua Lavandula Soothing Balm Dua Manjakani Intimate Wash
Dua's Body Care SeriesSocial & Key Visuals
Dua Bright+ serum in bed Dua Bright+ dewy gel moisturiser Dua Bright+ cleanser on the sofa Dua Bright+ full range Dua Bright+ serum portrait Dua Bright+ group campaign
Dua's Bright+ SeriesSocial & Production
Cinq Dining charred octopus with cauliflower Cinq Dining wagyu slider Cinq Dining brioche with caviar Cinq Dining mussels and clams Cinq Dining champagne service Cinq Dining aged beef with mushrooms Cinq Dining Mailly Grand Cru champagne Cinq Dining strawberry dessert
Cinq DiningSocial & Production
Kami Malaysia social media Kami Malaysia scalp serum key visual Kami Malaysia shampoo in hand Kami Malaysia hair care campaign Kami Malaysia product combo
Kami MalaysiaSocial & Key Visuals
Haniffa Jewellers key visual Haniffa Jewellers ruby and emerald bangles Haniffa Jewellers sapphire necklace Haniffa Jewellers tri-tone bangles Haniffa Jewellers diamond bangles Haniffa Jewellers layered chain set Haniffa Jewellers ruby pendant necklace Haniffa Jewellers ruby emerald necklace Haniffa Jewellers filigree necklace Haniffa Jewellers bridal necklace
Haniffa JewellersSocial & Key Visuals
Malabar Palace paneer tikka Malabar Palace head chef Malabar Palace banana leaf wrap Malabar Palace squid fry Malabar Palace cheese kebab Malabar Palace falooda
Malabar PalaceSocial & Production
Bake by Mel Kunafa bar packaging Bake by Mel artisan bread Bake by Mel latte service Bake by Mel fruit danishes
Bake by MelSocial & Production
Kiko Kids hooded set Kiko Kids polo and chinos Kiko Kids group portrait Kiko Kids denim pinafore Kiko Kids full cast on sofa Kiko Kids lace blouse and flares Kiko Kids summer tee and shorts
Kiko KidsStudio Campaign
Mios Club key visual Mios Club Valentine’s campaign Mios Club brow campaign Mios Club product feature Mios Club summer shoot Mios Club poolside shoot Mios Club client testimonials Mios Club shade swatches Mios Club social post Mios Club what’s in my bag Mios Club brow application
Mios ClubSocial & Key Visuals
Narae Scalp Booster Tonic on shelf Narae Freesia Bloom range Narae haircare set in caddy Narae Scalp Booster Shampoo and Tonic Narae Freesia Bloom shampoo and conditioner Narae Scalp Booster Tonic 30ml Narae Scalp Booster Tonic pomelo extract
NaraeSocial & Production
EPB Aesthetic reception interior EPB Aesthetic microblading treatment EPB Aesthetic brow mapping EPB Aesthetic lash treatment EPB Aesthetic brow artistry EPB Aesthetic treatment room
EPB AestheticSocial & Production
Kafe Kleptokrat Nasi Ambeng Beef Kafe Kleptokrat Spaghetti Tomyam Kung Kafe Kleptokrat table spread Kafe Kleptokrat Nasi Ambeng served Kafe Kleptokrat seafood spaghetti
Kafe KleptokratSocial & Production
Codes by Tone new collection campaign Codes by Tone chain-strap dress Codes by Tone wide-leg trousers Codes by Tone satin mini skirt detail Codes by Tone lace top lounge shot Codes by Tone tweed co-ord Codes by Tone mesh top and satin skirt Codes by Tone floral halter dress Codes by Tone silk shirt and shorts Codes by Tone lace top and denim
Codes by ToneLookbook & Campaign
Nutrilitic Glow Mode Upgraded campaign Nutrilitic Satin and Matte sunscreen Nutrilitic Weekend Glow Agenda Nutrilitic hyperpigmentation campaign Nutrilitic Omax skin campaign Nutrilitic sunscreen packaging Nutrilitic Omax Advance launch Nutrilitic Satin sunscreen benefits
NutriliticSocial & Key Visuals
(04) SectorsWhere we've built experience
01

Skincare & Body Care

02

Beauty & Wellness

03

Fashion & Lifestyle

04

Food & Beverage

(05) ProcessHow an engagement runs
Step 01

Discovery

We audit your channels, category and competitors, then agree on what success actually looks like before anything is designed.

Step 02

Direction

Positioning, moodboard and content pillars. You approve the look and the message once — everything after that stays on the same line.

Step 03

Production

Shoot days, design and copy. One planned production run produces a month or more of assets across every format you need.

Step 04

Momentum

Publishing, paid support and monthly review. We keep what performs, cut what doesn't, and feed the findings into the next cycle.